Harvey Beef striploin judged a cut above
An expert panel of judges has crowned Harvey Beef’s grain-fed striploin a cut above the rest.
The cut was awarded Grand Champion Beef for 2019 at the Perth Royal Food Awards last week.
The awards were held at Crown Towers and featured award-winning produce from around Western Australia as part of a dinner event.
Having been awarded Champion Grain Fed Beef for the grain-fed striploin in the first round of the Perth Royal Food Awards in June, Harvey Beef’s entry was then judged against the winners of other beef categories such as grass-fed and wagyu.
Expert judges assess each cut of beef under blind tasting conditions and against strict criteria including appearance, texture and taste.
Harvey Beef’s was judged the best and was awarded this year’s prestigious title.
Chief executive officer of Harvey Beef’s parent company Harvest Road Group Greg Harvey accepted the award on the night.
“This award is testament to the hard work and dedication of our farmers and employees, who always keep the customer at front-of-mind and strive to produce an exceptional quality product day in and day out,” he said.
“In 2019 we celebrate 100 years of supplying WA beef and this award not only recognises those who work with us today, but also acknowledges those whose hard work laid the foundations for our business over the years.”
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